Emirates Holidays and the Seychelles Tourism Board (STB) have once more teamed up to boost tourist traffic to the Seychelles. ‘Be Smart, Be Carnaval’ is a joint undertaking which has recently been launched to target travel agents from specific markets.

Travel agents from the UAE, Saudi Arabia, Kuwait, Oman, Qatar, Bahrain, Lebanon, Jordan, Russia, Cyprus, Greece and Turkey will be invited to keep track of their bookings to the Seychelles from 15th June 2011 to 31st January 2012. The four top performing travel agents will be chosen and sent to the ‘Seychelles Carnaval International de Victoria’ next year.

Emirates Holidays will choose two winners from the GCC/Middle East region and two more from the European region. The winners, chosen on the basis of performance, will be known in February 2012 and will receive a complimentary four-night stay in Seychelles during the festive period of the Seychelles Carnaval International de Victoria.

“This agents’ incentive programme is in line with our commitment to promote the Seychelles across our network. Various tactical offers will be launched to support the programme with the aim of attracting more tourists into the destination. The countries which have been selected constitute new markets with high potential for the archipelago. We will sustain our efforts in these markets and we are confident that we will be able to obtain the desired results in the short and medium terms,”said Frederic Bardin, Senior Vice President, Emirates Holidays.

“We are pleased to hold this programme with Emirates Holidays which has consistently been supporting us. The Seychelles can only benefit from having access to Emirates Holidays’ network. It is a partnership which works well”, said Alain St. Ange, Chief Executive Officer of the Seychelles Tourism Board.

Emirates participated in the ‘Seychelles Carnaval International de Victoria’ 2011 and supported this major event by creating awareness around it in new markets such as Czech Republic, Spain, Brazil, Russia, the Middle East, India, Korea, China, Japan and others. The islands’ wide range of resorts offers sophisticated luxury and safe romantic getaways, to good family accommodation with lots of activities from sightseeing to island-hopping, tours and cruises.

The airline has announced a 100 per cent increase in frequency between Dubai and the Seychelles. This route will be serviced by 14 flights every week, by the end of the year.