Crystal Lagoons has identified Oman’s burgeoning hospitality and tourism market as a key area for expansion in the Middle East. Crystal Lagoons will build a 40-hectare lagoon on a mixed-use development project that centerpiece three hotels, serviced apartments, a mixed-use souk and a host of other amenities.
Crystal Lagoons have also signed a deal with Palm’s Beach Company to build a five-hectare lagoon as the centerpiece for the eagerly anticipated Al Nakheel Integrated Tourism Complex (ITC) in the Wilayat of Barka. Construction of the lagoon is due to start in Q1 2018.
Carlos Salas, Regional Director, Middle East, Crystal Lagoons, said: “Developing Oman’s tourism industry is a top priority for the government, investment is likely to see a number of recognized hospitality brands coming into the market. At Crystal Lagoons our technology allows us to develop mass bodies of water that are not only highly sustainable but also offer incredible turquoise water ideal for a range of water sports in a safe environment, perfect for large resorts and residential developments.
Oman is renowned for having some of the cleanest waters in the world, as stated by a recent United Nations report. Crystal Lagoons technology provides a viable, sustainable solution, despite challenges such as water and energy supply, supporting Oman’s drive for clean water preservations through avoidance of contamination. Crystal Lagoons uses any kind of water including brackish from underground aquifers, eliminating the need to consume valuable freshwater resources.
The cutting-edge technology uses up to 30 times less water than a golf course and half of the water required to irrigate a park of the same size. A man-made lagoon also uses 100 times fewer chemicals than a traditional filtration system and just 2% of the energy required by conventional water treatment systems for swimming pools and drinking water.
In addition to expansion in the Middle East, Crystal Lagoons has also recently revealed plans to create a new business model which will see the company introduce Public Access Lagoons (PALs) around the world.
In the US, Miami will soon have the first privately owned crystal-clear lagoon open to the public through tickets sales while in Europe, Spain has recently signed a deal to open the first PAL just 30km from the capital, Madrid . Initial discussions have also taken place with developers in the UAE, with talks currently ongoing. Crystal Lagoons will generate revenue through a percentage of tickets sold.
Crystal Lagoons currently boasts over 600 projects in different development and negotiation stages. in 60 countries worldwide. The company holds two Guinness World Records for the world’s largest man-made lagoon, the first in San Alfonso del Mar, Chile; and Sharm El Sheik, Egypt, which is the current world record holder at 12.2 hectares.